Social media has become a big hit in our daily life that makes a lot of things easier. Most of the users are interested in sharing their thoughts about everything. But the impacts don’t stop at the entertainment part of the user’s life. All online platforms have become an integral part of strengthening marketing strategies.
If your program is boring, old fashioned and dead, people around will leave quickly, making excuses or even giving silly comments. On the opposite side if you are telling super funny jokes about cars and most of your guests are doctors it won’t work either. So it’s not only about how you are engaging with your audience but are you addressing the right audience?
Obviously increasing customer engagement rate is not only about quantity but quality too, and here’re engaging tricks laying down.
Digital advertising is a business soulmate that can’t be separated from. It is the root cause of business growth and always let you follow up with your clients. Today, social media is the main tool for your brand marketing that you can’t miss.
You don’t have to pay a lot of money to be on the radio, TV commercials and magazines. Using reasonable plans with creative content and catchy designs can pay off, it makes you get ready among competitors.
It is worth mentioning that all clients understand the product's benefits and get really into using your brand through social media. It is all about the solutions that your brand presents on all social media platforms to customers that make them get the feeling of “yeah, finally I have found it”. Take into consideration that your brand’s voice on social media is always effective on many customer’s decisions.
Social media is capable of making a whole transition to your brand. But first, it depends on the strategy you will use in your plans. And this transition will be achieved easily when you share your success journey with Tiye Solutions, the best social media agency in Egypt.
Impact of social media on brands
All social media users spend a lot of time every day scrolling different online platforms, which give your brand chances to build it with different marketing strategies that can fit your brand.
Getting in touch with your customers is essential that makes you aware of many interests. But the social media here plays a vital role in making a big transition in your business performance.
Especially brand loyalty that makes the customers always prefer your products to other ones even if your brand is similar to other competitors. Today, solidifying your brand starts from the power of social media in many different aspects, but their results always lead to shining ones.
To make it clear, maybe your brand doesn’t come at the top in the marketplace, but your marketing strategy on social media has the ability to compensate for this gap. Online platforms have the ability to make an interesting story about your brand that let the customers get to the extent that they don’t convince of any brand except yours.
Be sure that setting goals is so vital before planning the social media for your brand that creates a big hit, but most importantly, how to be different on these noisy platforms that are full of different campaign ads that come across every client’s mobile phone.
When it comes to offers and some rewards of your brand, its posts on Facebook and Instagram turn into magical words and play a huge role in the buyer’s decision. Social media is the main reason that encourages customers and always follows them up to pay attention.
Many influencers on the platforms make a big impact on the buyer’s decisions as it shows the credibility of your own brand. They gain big trust from their audience, but the audience are also always attracted to the influencers that show something different. A lot of them use clichéd ways to announce many products which doesn’t make the followers curious a lot about the mentioned brand.
So the agency that you will deal with should have the talent to pick creative influencers and are loved by their followers.
Your offers can go viral on Facebook in a glimpse. In comparison to the traditional advertising, you can’t get the feedback with the same high speed of the online platforms. Social media has the ability to display your offers in an attractive way and increase the sales rate with an endless curve. But it also depends on which offer you represent. And how do you market it in your posts?
So, let’s see if your business has to make a big shift into a whole new level and find all the solutions to build up your brand. You have to contact Tiye Solutions, the best social media agency in Egypt.
How the social media affects positively on small business
Okay, you start a small business, and to expand it you have to depend on the social media that makes your business approachable and increases your sales rate. Firstly, the big focus in the beginning should be directed to the brand awareness that shows who you are and what you represent. The clients need to focus on your brand during its beginning stages.
You need to give the idea of how trustworthy you are inside the client’s mind. Using reviews and feedbacks from the clients on your platforms makes engagement and makes the customers trust your brand to try this product for the first time. Furthermore, you need to understand that your upcoming customers are using the competitor’s products.
Simply, you have to invade the marketplace with new ideas in your field and make your customers feel somehow that you have something different and your product’s quality is perfect.
What kind of your brand persona is on the social media? When your brand has a certain personality that talks to the target audience and can be heard, it makes you get closer to the customers. They always face different problems in their daily life, and your products are the solutions that they always look for.
Getting into small business makes you ask yourself: How I get a presence on the social media platforms? Is it necessary to appear on all platforms or pick 2 platforms only at the beginning of any campaign and focus only on Facebook and Instagram?
You always wait for big returns to your small business. And this can’t be a direct answer. In other words, there is no one who can say an accurate number shows your sales before launching any ad campaigns. You just care a lot about how to increase brand awareness and how the customers will trust your product to increase the brand loyalty, and then from the statistics of sales growth you know your footsteps in the upcoming decisions.
Testing campaign ads is so important at the start of any business that makes you save a lot of time and the evaluation becomes easier. In a way of explanation, any first ad campaign you start is considered testing the audience and shows how big the returns will be.
Engagement technique on the social media can’t be ignored, as you can use different things like polls, and what is better for the customers and they choose, but here are the advantages you gain from sticking your brand name inside the customer’s head and know what is the most thing that attracts your customers.
Social media and business growth
All the marketers now understand that social media is the fuel of business growth, and trying to develop any brand through it. Mobile users around the world have reached 5.27 billion, which equates to 67% of the whole world population. Yes, it is logical to think a lot about how you make a real business growth through mobile users.
So, there is no way to look for anything other than social media in order to expand any brand and reach many followers. Keeping the doors open for your brand begins with online advertising that is truly the first option for making great achievements.
In order to turn your marketing plans and many different strategies, you have to generate leads and social media gives you an easy way that helps you who are the customers that show interest in dealing with your brand.
Sales goals have to meet the strategies you set for your marketing plans in order to achieve the results you are looking for and you can hire sales team to work on the leads that you will generate, and surely, you think the whole process of digital marketing and sales issues can be complex, so it is the most suitable time for your brand to expand and contact Tiye solutions, the best social media agency in Egypt.